p.p1 this second wave of twentieth Century the Swiss

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 16.0px Times}
p.p2 {margin: 5.0px 0.0px 5.0px 0.0px; font: 12.0px Times; min-height: 14.0px}
p.p3 {margin: 0.0px 0.0px 0.0px 0.0px; font: 14.0px Times}
p.p4 {margin: 0.0px 0.0px 0.0px 0.0px; font: 14.0px ‘Times New Roman’}
p.p5 {margin: 0.0px 0.0px 0.0px 0.0px; font: 14.0px Helvetica}
p.p6 {margin: 0.0px 0.0px 0.0px 0.0px; font: 14.0px Times; min-height: 18.0px}
li.li3 {margin: 0.0px 0.0px 0.0px 0.0px; font: 14.0px Times}
span.s1 {font: 14.0px Times}
span.s2 {font: 12.0px Times}
ul.ul1 {list-style-type: disc}

The international typographic has another name that it call Swiss Style. It from 19th century how changing name is join fine art, also birthed International Typographic style. It is famous with Cleanliness. Readability. Objectivity.

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It has complete modelling. It takes grid as the basis for design. 

 Forming a highly functional, and rational design style.

Design is an integral part of social engineering and thus avoids the United States designing simple, naked commercial tendencies.

3. A comprehensive reform has formed a wave of modern art and modern design.
In this second wave of twentieth Century the Swiss internationalist graphic design (Swiss international layout style) is particularly prominent.
Choosing a font
1. Size
2. Leading
3. Tracking and kerning
4. Measure
Tittle
The brilliantly suggestive name for the dot above letters ‘i’ and ‘j’.
Color

In typography, color is the overall density of the ink on the page, determined mainly by the typeface.
The colour should bring feeling and resonance to the subject matter.
Typographers be careful with binding margins, paper selection and printing methods when determining the correct color of the page.

Famous people
19th century wanted poster for John Wilkes Booth (the assassin of U.S. President Abraham Lincoln) printed with lead and woodcut type, and incorporating photography from early printing and graphic design

While the creation of manuscripts led to such high points in graphic design, the art and practice of graphic design truly blossomed with the development of printmaking technologies such as movable type. Antecedents of these developments occurred in China, where the use of woodblock, or relief, printing,

The best way to learn to create effective and attractive typography is to find and study some existing examples. Below are some great articles for finding inspiration online. 

Commercial
Modernist design explores the social conditions of industrialization and poverty at the time after World War I to find the most appropriate design. But internationalism completely abandoned this point in the rich American environment. It is a commercial design. It became a capitalist corporate image and symbol
4. Economic benefits
Modernism pursues economy, that is to say, to spend the least money to achieve the best possible function. However, internationalism is pursuing its economic benefits. They do not mind spending a lot of money building a building, they are more valued building itself can bring wealth.